Interviews & Editorials

Revenue sharing business model

Igor Marković, NSoft CFO


NSoft CFO, Igor Marković exclusively for Gambling Insider on his insight into revenue-sharing business models in the betting industry

In the overview, Marković argues that this business model works for NSoft and its clients as it transforms cooperation into partnership.

Revenue sharing refers to firms’ practice of sharing revenues with their stakeholders. Thus, in this business model, advantageous properties are merged to create symbiotic effects in which additional profits are shared with partners participating in the extended value creation. One party can obtain a share of the revenue from another that benefits from increased value for its customer base. In short - it’s fair.

In NSoft case the model means growth, prosperity, revenues and profitability for all parties included in this business solution.

Marković also stresses that in bad times and especially with Covid-19 restrictions, a client knows that even in such difficult circumstances, it can have trust in its partner. Revenue share model means that the companies share good and bad results and in both best interest is always to overcome obstacles as soon as possible.

Read the full overview in the Gambling Insider.


Related Articles

Interviews & Editorials


Strategizing Success: Business Models Driving the iGaming Industry

Unpack the iGaming industry's strategies: the power of direct-to-player platforms, the backbone of backend solutions, and the game-changer that is affiliate marketing. Dive in, get insights, and grasp how to navigate and win in this fast-paced world.

Learn more

Interviews & Editorials


NSoft exceeds growth expectations, delivering strong Q4 2021 results

The entire 2021 was shaped to fit our further development and the expansion of the business, therefore the Q4 2021 was a worthy closure.

Learn more

Interviews & Editorials


NSoft - an exciting short story about moving forward in 2022

Our web played a significant role in the 2021 success story. And right here, right now, you are a part of this story.

Learn more

Didn’t Find What You’re Looking For?

Our team will be happy to guide you through our products and services.

Contact us
Get quote